Sunday, 10 May 2015

Game Developers – Part of a Multibillion Industry

Generally if we fed with the office work or get stuck in traffic jam, we usually start playing a game on our mobile. Mobile games have been one of the best embellishments to our lives. Game developers crack their brains to bring you newer apps with enhanced experience and features. Mobile games have come a long way now, gone are the days when people use to play games like Prince of Persia classic, Retro Snaker, Puzzle Quest - Warlords and Classic Card Games. Now games are advance with the advancement in the handset that have come up with better features and processing capabilities, they are giving PC games a run for their money.

Mobile game development companies play a vital role in the boom of smart phone’s business. Mainly mobile games are of two types:-

A) In build mobile games.
B) Downloadable games.

Top gaming firms have the skilled professionals who work on different tools or frameworks like Unity3d, Coco’s 2D/2DX Development, Adobe Air and Unreal Engine 4 extra. The very first step of a game is storyboarding. The most popular categories of the storyboard are shooting, arcade, puzzle, racing & sports. The games that are designed by the designers are afterward utilized by the developers that are placed on various gaming servers like the Electro server, FMS and Red five servers.

Here I am going to mention some of the most popular games which are in Trend:-

1.Candy Crush Saga: - It is a match-three puzzle video game released by King on April 12, 2012, for Facebook, and on November 14, 2012, for iOS and Android smartphones. In this, we have Mix and match sweets in a combination of three or more to gain points and other bonuses as we progress! When three or more candies of the same color are switched next to each other they will burst and we will win points. The aim is to gain as many points as possible to achieve 1, 2 or 3 stars!
2.Subway Surfers: - It is an "endless running" mobile game. It was co-developed by Kiloo, a private company based in Denmark and SYBO Games on 23 May 2012. It is available on Android, iOS, Kindle, and Windows Phone platforms. In this, we have to dash as fast as we can through the subway and dodge the oncoming trains. Help Jake, Tricky and the rest of the crew escape from the inspector and his dog!
3.Temple Run: - It is a 2011 endless running video game developed and published by the Raleigh-based Imangi Studios. It is produced, designed and programmed by husband and wife team Keith Shepherd and Natalia Luckyanova, and with art by Kiril Tchangov. In 2013, its next series come i.e Temple Run 2.
These three games change the mobile gaming experience of the user. I think these games are surely present in every person’s smartphone. There are many more games that are famous, for instance, candy crush soda, Angry Birds, Bebbled, Tetris, Jewels, Open Sudoku and Air control.

If we talk about India, mobile game development companies are building their entrepreneurship these days. Most of the students who have done technical studies are choosing game development as their career. If someone is planning to hire a mobile game development, then India is the best place to hire it, because here he/she gets the better implementation of their idea at an affordable price. 
   
In the end, I would like to say that, “Game development is like a sausage factory, people may like to eat sausages but they don’t want to see how they’re made”. But whatever people think, game developers are at the top of their success. They are part of a multibillion industry which is enhancing day by day with the latest technology updations.

Thursday, 26 March 2015

Next Revolution: The Apple Watchkit


One can’t be available every time with their iPhone and to solve this problem Apple has come up with an Apple Watch which will take care of your iPhone Apps running in your phone without even taking that out of your pocket. Apple is trying best to start up with the new revolution in iOS Development. The company has already come up with its beta version of Watchkit that will be helpful to all the iOS Developers as it will be a pre access for them.
So let’s have a quick look on the Watchkit credentials.
The picture above give us the overview of the Watch kit and the steps which will help us to work accordingly.
Watch Kit App: A medium that will provide you with the home screen that will be available at your app data.
Glance: It provides the single screen interface without any interference control that will allow only one tap function to launch watch kit.

Custom Notification: The watch has an amazing feature known as custom interface that will display local and remote notifications when it will be attached with iPhone. One can even customize notifications by graphics, custom layout.
If you want to run third party app, it should be paired with iPhone and thus before creating any app for Apple Watch, one should have an iOS app ready by any iPhone application development company.
There are two separate bundles which are present in the Apple Watch specially created by Apple Watch known as Apple watchkit and Watchkit Extension.

The Watchkit app referred to the interface that to be shown on Apple watch whereas the Watchkit Extension has a code that runs on the companion iPhone to handle Watchkit App’s interaction with users.

An iPhone application development company which will work with the new Apple watchkit will have great opportunities for them knocking at their door steps. My suggestion is download X code 6.2 and start experimenting from today.

Thursday, 5 March 2015

Role of Marketing in Promoting Mobile Apps


"When you start with what’s at stake for the buyer, you earn the right to their attention." -- Jake Sorofman. I feel these lines have weight, when it comes to promoting mobile apps. These days companies are using the standard tools to promote their apps with the help of social media where Yahoo and Google have their own versions of ads and after them facebook has become the major colonist of the ad world.  Posting blogs, analyzing about the products, bookmarking have become necessary facts in promoting the apps.
 There are thousands of applications which are running on Play store and App store and among these multiple apps, it gets difficult for the user to find out the accurate one they wanted to have. The responsibilities of developer are not till developing an application and announce it on the market place, the major point is promoting that application among the millions. Besides it is necessary to let people know that the application can be easily installed. Most of the Mobile Application Developers simply wait for the identification of their apps without any promotion through social media.  Doubtless, the role of marketing is essential in promoting the mobile apps but there are certain suggestions that are to be followed while promotion of application:


Mobile Application Development on any app should be done taking care that the app is exceptional and distinctive. A distinctive software will enlarge the downloads, will create a good impact on the downloader’s and will automatically increase the traffic. Unique designs and characteristics will lift the chance of creating it.

The user should have the brief description about the application so that they can easily understand the functionality of the app. Before publishing the app to the different stores, the developers can issue a trial version of an app which will be beneficial in increasing the rate.  The trial version should be created in a story form, as to make the user understand about the features of the app. This step will initiate the user in downloading the app and make it share with others as well. Website maintenance is the key point in promoting the application; with the help of website one can place banners, link exchange and optimization. The site should be unique, easy to understand and well designed as it will be the main stream for increasing the downloads of the app. The signal page website will be more than sufficient.